Glenn Laken

Kate Hudson’s Fabletics Keeping Pace with Amazon

There are not too many clothing companies that can keep pace with Amazon for one reason, Amazon has the highest sales numbers in this space. Pulling in a whopping 20 percent of all the sales, you need to be making serious sales in order to even be in the same universe as this clothing giant. Kate Hudson’s Fabletics may be the one company that can catch Amazon, already pulling down $250 million in sales in only a few years, they are poised to make a play for the top spot in women’s active-wear and workout apparel if things continue at this pace.


Hudson talks about the success of her athleisure brand mentioning her membership package and reverse showrooming. These are definitely not new sales techniques, but someone the team at Kate Hudson’s Fabletics has found a way to make them work. Look more closely at how things are unfolding at the Fabletics stores in your local mall, and you see women buying all sorts of workout apparel, trying on all the exciting new active-wear releases, even taking the Fabletics lifestyle quiz. This is more of a shopping experience for these women, something they are positively responding to by spending more money each year on this unique brand.


To see what separates Kate Hudson’s Fabletics from the rest in this very busy and crowded niche, we simply visit their e-commerce store. This is where women visit when they have more time to shop the larger inventory and take advantage of the fact they have an easier time shopping. Since clothing was tried on inside the stores at the mall, those items get uploaded to a member’s account, and they can shop now without concern about sizes. Being able to shop the leggings, yoga pants, or tank tops inventory, and just buy exiting colors and styles makes it easier to spend more.


Kate Hudson’s Fabletics is all about giving these women a shopping experience they can remember fondly. membership perks also include free shipping for online orders, discounts on the active-wear, and even the assistance of your very own shopping assistant. Your assistant picks one item based on your quiz answers each month, then you consider if you like or want to shop for something else. Amazon can not compete with Kate Hudson’s Fabletics as far as customer service and pampering, something these women are certainly responding to in a positive manner.

EOS Lip Balm and Some Great Flavors

EOS is known for the smooth feeling their products leave on your lips. You might not know they also have a large number of flavors to choose from. There are a few basic ones that will help you to know what you like.

Fruity Flavors

Fruit flavors are the ones that you probably think of in lip balm. These flavors are some of the staples in lip balm as well. EOS has a few different ones, but the top flavors are strawberry, blueberry, and passion fruit. These flavors give you a pop of sweet flavor, but also help your lips to feel better as lip balm should. They also last longer than a lot of the others on the market today, check now on

Mint Flavors

Mint flavors are the other ones that you might think of. These are good for not just getting your lips to feel better, they also can give you a tingly feeling in your lips. This way you will feel the healing of the lip balm as well as the flavors.

Extra Soft

There are some flavors that are in the super soft area. This one is for those that have lips that need a little more. The flavors are a little more limited, but they are also great and taste good.

There are a lot of flavors in the EOS lip balms, follow EOS on their page. Most of these are going to be a fruity combination. There are a few that have that mint taste, but they are not as common except for EOS lip balms. You should try the different flavors available to you so you can get a flavor that is going to be good for you. This way you won’t be worried about having a flavor that isn’t good for you. You can pick more than one and try as many as you want. Useful link on

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